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SEO
SEO (Search Engine Optimization) is the process of improving a website to increase its visibility in unpaid, organic search engine results on platforms like Google, Bing, and YouTube.
SMM
Social Media Marketing (SMM) is the use of platforms like Facebook, Instagram, LinkedIn, and TikTok to build a brand, drive website traffic, and increase sales by engaging directly with target audiences
google ads
Google Ads (formerly AdWords) is a powerful, pay-per-click (PPC) online advertising platform by Google that allows businesses to display ads, service offerings, or product listings to web users